QR Codes Give Small Businesses an Edge in Marketing

More and more we are seeing QR codes pop up around us: on billboards, in store windows, and on merchandise.

A recent study by the research group Comscore indicates that smartphone users are on the rise.  In one month, upwards of 14 million consumers will scan at least one QR code with their phone.  Over half of those consumers will be between the ages of 18 and 44, and men at 25% more likely to scan than women.

Dynotag can help small businesses contact with these potential customers through its free Internet-enabled QR Smart Tag technology.  A dynotag is a QR code that you own and have complete, free access to.  This dynotag serves as an initial touch point to grab the attention of potential customers, and it can be a small business’ secret marketing weapon: pique the curiosity of your customer and you can use the power of marketing pull to direct them into whatever content you choose. You can use the dynotag to send the customer to your mobile site, a coupon, or a call-to-action campaign.

Effective display of your dynotag can include in-store signs, merchandise, or window signs to attract passersby, and you have the ability to put it on your business card or company Christmas card.

Dynotag has a collection of products which enable you to reach your customer at every point of interaction.  Visit dynotag.com to learn more about using Dynotag to increase your marketing reach. Create a free account and add as many free dynotags as you need to get hands-on experience with this effective new tool to engage customers!